Cool Company To Work For #9: Sweaty Betty PR

Mar 22, 2014

Public relations is a fast-moving, exciting industry that employs people across a wide range of areas including business, writing, design, fashion, IT and much more!

Sweaty Betty PR is headed by Roxy Jacenko, who founded the company when she was just 24 years old. Fast forward 10 years and Sweaty Betty is now one of the dominant PR agencies in Australia for fashion, beauty and lifestyle.

From the Sweaty Betty PR website:

“We are fresh, original and modern in our approach. PR is not one size fits all. We take the time to learn who you are, what you need and who you are trying to reach.Sweaty Betty PR commit to providing the best – day in, day out, resulting in the best coverage, service and ideas for each and every client. We have redefined PR through our relentless pursuit for perfection in everything we do. The results speak for themselves.”

Some of their clients include:

– Big W

– Quiksilver

– CLEO

– Converse

-Byron Bay Cookies

– A host of celebrities, sports personalities and designers

There are certainly perks of the job including lots of celebrity visits to the 700m sq. show room that holds samples of lots of the clients products, cool freebies of these products  and being able to attend some awesome events such as restaurant openings and product launches.

If you think you can handle a dynamic workplace, are an excellent problem solver and creative mind with passion in design, writing or business then PR may be the place for you!

At HSC CoWorks our coaches continually stretch and challenge our students, not just providing HSC Tuition, but preparing students for success after the HSC. We actively encourage students to look ahead not just to University but also to their dream career within an inspiring and leading Company. Having this type of long term vision is not only encouraging but is one of the most successful tools our students can use in order to push themselves out of their comfort zone towards a great HSC result.

“Let’s Talk About the HSC”

The ultimate podcast for students and parents navigating the journey of the HSC. Presented by HSC CoWorks, each episode dives into the challenges and triumphs of the HSC experience, offering expert advice, study tips, and insights into achieving academic success.

Whether you’re preparing for exams, managing stress, or looking for ways to stay motivated, this podcast is your go-to guide for all things HSC. Join us as we chat with educators, students, and professionals to help you thrive during this important academic milestone!

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Every submission = feedback
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🎯 Practice. Submit. Win.
One of the biggest mistakes students make in the HSC is trying to avoid getting things wrong.
❌ They delay practice.
❌ They wait until they feel ready.
❌ They leave feedback too late.
Confidence doesn’t come from getting your answers right the first time. It comes from getting it WRONG early enough to improve.
The students who perform best:
✅ Practice questions early 
✅ Practice their writing consistently 
✅ Get feedback weeks (not days) before exams 
🎯 The goal isn’t to avoid failure. It’s to use it, early, so you can walk into exams calm, prepared, and confident.
The students who stay consistent during the HSC?
They’re not more disciplined. They’re more connected.
Connected to:
🏔️Where they’re going 
🏔️ Who they want to become 
🏔️ What’s possible if they follow through 
Because when your vision is strong, you stop negotiating with yourself.
You don’t wake up and ask: “Do I feel like studying today?”
You wake up and ask: ““What do I need to do today to get closer to the top of Mount HSC?”